A company organisation that is digitalised from A to Z makes your company more efficient and productive. It often seems like a utopian dream at first. But in some pioneering companies, it is already largely a reality. On the way there, however, there are a number of digital dead ends and traps that you can fall into as an entrepreneur: the wrong software or technology, incorrect planning or errors in implementation. However, the most dangerous of all dead ends on the way to becoming a digital pioneer is losing your own team along the way. In this interview, Klaus Teßmann talks about his digitalisation experience as a consultant, coach and trainer for trade businesses. He answers the question of how you as an entrepreneur can not only succeed in integrating your team into your own dig ...